2025-11-18 –, World's Fair Stage
As DeFi grows across multiple ecosystems, fragmentation has become one of the biggest challenges for users and protocols alike. This talk explores how CoW Swap is approaching cross-chain expansion — not by duplicating infrastructure, but by rethinking coordination, liquidity flow, and user experience across chains. We’ll cover lessons learned, design tradeoffs, and what “going cross-chain” really means for a protocol built around intent-based trading.
Anna George is the Co-founder of CoW Swap, the first intent-based decentralized exchange. With a background in data analysis at the United Nations, she made the leap into blockchain in 2017, joining Gnosis to drive product and business development. Since then, she’s helped launch CoW Swap and spin it out as an independent project, building a suite of DeFi infrastructure including MEV Blocker and CoW AMM — tools designed to make trading more efficient, transparent, and fair. Passionate about innovation and user protection, Anna focuses on making DeFi systems safer and smarter for everyone.